Gift Ideas

Shop With Purpose — 9 Gifts from Black-Owned & BIPOC Brands

Gifts from BIPOC-owned brands including home décor, haircare, and cookware

Why Shopping BIPOC Brands Matters

Every purchase is a vote for what kind of economy you want. BIPOC-owned and led brands often bring distinct perspectives, authentic craftsmanship, and community investment that mass-market brands simply don't. These nine picks aren't just great gifts — they're purchases that circulate money within underrepresented communities and support founders who built something meaningful.

Tala Mini Chiminea Incense Burner by Jungalow

Jungalow began as Justina Blakeney's design blog in a plant-filled apartment and grew into a full lifestyle collection celebrating botanical beauty and bold color. The Tala Mini Chiminea Incense Burner is a small functional sculpture — striking enough to be a conversation piece, useful enough to use daily. $52.

Hypnotic Quilt Set by Justina Blakeney for Jungalow

A full bedding statement in Jungalow's signature vibrant, maximalist aesthetic. The Hypnotic Quilt Set transforms a bedroom instantly with bold pattern and rich color. $110.

Don't Despair Repair Hair Mask by Briogeo

Briogeo was founded by Nancy Twine, a Black entrepreneur whose mother was a chemist. The brand creates natural-ingredient formulations designed for all hair textures — genuinely inclusive in both formulation and ethos. The Don't Despair Repair mask is their bestseller. $38.99.

Scalp Revival Scalp Serum by Briogeo

Briogeo's charcoal and tea tree scalp serum addresses scalp health directly — the foundation of hair health. It's the kind of targeted product that hair-conscious people appreciate. $30.40.

Nonstick Bakeware 4-Piece Set by Ayesha Curry

Celebrity chef and cookbook author Ayesha Curry designed her cookware line around real family cooking — practical, durable, and beautiful. The 4-piece bakeware set in Copper Brown is a kitchen gift that gets used repeatedly. $24.72.

Nonstick Deep Skillet by Ayesha Curry

The deep 12-inch skillet is the workhorse of any kitchen — for sautéing, pan sauces, and one-pan meals. Ayesha Curry's version adds the helper handle that makes it safer to use and move. $39.99.

Three Books by BIPOC Authors Worth Gifting

Ours: A Novel by Phillip B. Williams ($32) — Surrealist fiction exploring love, freedom, and Black American identity. A bold, unconventional debut.

Neighbors and Other Stories by Diane Oliver ($18.63) — Short stories examining African American family life, first published decades ago and finally collected.

Of Greed and Glory by Deborah Plant ($24.99) — Nonfiction addressing systemic disparities with a vision for freedom. A necessary read.

2026 Update: More BIPOC Brands and Books to Know

Four more purchases that support BIPOC founders and creators in 2026:
1. Braiding Sweetgrass by Robin Wall Kimmerer — Amazon, $17 A Potawatomi botanist weaves indigenous plant knowledge with Western science in a book that has sold millions of copies and changed how readers see the natural world. One of the most important and beautiful books of the last decade.
2. Black-Owned Candle Brand Set — Amazon, from $20 Brands like Forvr Mood (Jackie Aina), Sienna Naturals, and melanin-owned indie candle makers are available across Amazon with robust review bases. A search for "Black-owned candle" surfaces dozens of quality options — a gift that supports a founder and smells great.
3. Novel by a Latinx Author — Amazon, from $14 A purposeful book gift: search for Latinx authors in fiction and you'll find Isabel Allende, Sandra Cisneros, Ocean Vuong, and dozens of contemporary voices. The gift of a book chosen this way is both a story and a statement.
4. Asian-Founded Skincare Brand — Amazon, from $15 Brands like Beauty of Joseon, COSRX, and Innisfree (Korean), as well as U.S.-based Asian-founded brands like Glow Recipe and Tatcha, are available on Amazon with high ratings. Supporting these founders through everyday purchases is a form of gifting that goes both ways.
You can add any of these to your Elfster wishlist in one click using the Elfster browser extension — available for Chrome on any retailer's product page.

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Frequently Asked Questions

What does it mean to shop BIPOC brands as a gift?

It means choosing gifts from BIPOC-owned and led brands — the purchase supports founders and communities directly, and these brands often bring a distinct perspective or craftsmanship you won't find from mass-market alternatives.

What's a good BIPOC-owned home decor gift?

Jungalow, founded by Justina Blakeney, makes standout home pieces like the Tala Mini Chiminea Incense Burner ($52) and the Hypnotic Quilt Set ($110), both in the brand's signature bold, maximalist style.

What's a good BIPOC-owned hair care gift?

Briogeo, founded by Nancy Twine, makes natural-ingredient formulas designed for all hair textures — the Don't Despair Repair Hair Mask ($38.99) is their bestseller and a safe, well-reviewed pick.

Meghan L

Meghan L

Meghan is a gifting writer at Elfster who specializes in zodiac gift guides, wishlist curation, and seasonal gift ideas. She's passionate about helping people find meaningful gifts for every occasion.

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